Organic Search – increasing your click throughs
Organic search engine optimisation (SEO) is all about directing more traffic to your website by lifting its rankings within the search engines. AdStorm uses its own proven SEO methodology that has generated tangible results for major blue-chip brands.
The majority of search engines offer two kinds of search results: paid results (effectively ads) usually seen at the top or side of the page and organic listings, or natural search results which are based on relevance to your search terms and which cost you nothing when people click through.
Research has shown that web users prefer to click on organic search results more often than sponsored listings or ads, perceiving them to be more trustworthy and relevant in terms of content. And while pay per click advertising gives good ranking only for as long as you pay for it, the results generated from organic search optimisation can continue long after SEO activity has stopped.
AdStorm has a deep understanding of the SEO process and can build optimisation into your web site design and build, or use proven SEO best practice to enhance any existing site, helping you gain a higher slot and see more web visitors.
Bringing keyword research, specialist copywriting and link building techniques to the table, we can help your site work harder for you – achieving rankings based on targeted keywords and enhancing your scope for conversions.
If you’re a major brand, visitors will expect to see you up there with the big search guns – Google, MSN and Yahoo. And smaller companies can give the impression of being top of their game by securing a high search engine position.
Find out how AdStorm’s organic search expertise can give you a better ROI – talk to us about SEO today.